Realising her flair for design and colour was being under utilised, in April 2005 Ida Trads finally unveiled her own children's clothes brand in her native Denmark, IdaT. She didn't arrive in the marketplace with a conventional background within the industry but since launching her range of clothes has received plenty of positive press and quickly become popular with outlets and customers alike.
The aim of the IdaT label is to create clothes that appeal to children as well as adults, with their animal print products particular favourites at Nordic Kids. Be sure to check out the monkey and lion print items whilst the IdaT logo print garments definitely have a look of adorable cheekiness about them!
IdaT's designs call to mind vintage baby clothes with a real touch of the seventies to them but at the same time each item has its own twist to keep it firmly ensconced in the style of this millennium. The sweet prints and bright colours are available in a range that goes from the basics like bodysuits to more adventurous garments like jumpsuits.
Located in Denmark, IdaT can be relied upon to produce quality, well-designed and practical clothes with a unique feel that brings out the personality of any child lucky enough to be wearing them.
Since launching last year IdaT products have been made available in eight countries including the USA, across Scandinavia, Germany and the UK through Nordic Kids, with this list expected to grow soon.