In 2006, Pouline Kiertner created Urban Elk to deliver childrens clothes that little ones could relate to whilst retaining that Scandinavian tradition of simplicity and high quality. The result was a collection that captivated us so much we had to bring them onto the site as soon as possible!
With a range created for up to eight years olds, everything that Urban Elk do is designed from child-centric point of view so that the prints appeal directly to the little one that will be wearing the clothes with a fit that can only be described as pure comfort.
Based in Copenhagen, Urban Elk has proven to be a favourite clothing brand for children that like to make subtle but stylish statements with their outfits. Meanwhile, parents have been equally happy with the durability and build standard of the collections.
Urban Elk is the kind of label that we love at Nordic Kids, managing to combine gorgeous styling with characteristic Scandinavian quality and therefore we were thrilled to add them to the site.
Boutiques in fourteen countries now stock the Urban Elk range proving that their Danish roots and creativity can be appreciated across the world.